Creative Brand Direction
 Loveless, the name of the bag and loveless the theme for the collaboration with illustrator Marie Jacoty. The dead beat / slacker illustrations focus on lost love and it’s intense and sometimes negative emotions. The commissioned work was used acros

Loveless

 Loveless, the name of the bag and loveless the theme for the collaboration with illustrator Marie Jacoty. The dead beat / slacker illustrations focus on lost love and it’s intense and sometimes negative emotions. The commissioned work was used acros

Loveless, the name of the bag and loveless the theme for the collaboration with illustrator Marie Jacoty. The dead beat / slacker illustrations focus on lost love and it’s intense and sometimes negative emotions. The commissioned work was used across the brand’s digital platforms and in a launch program that included an exhibition and window displays in all global locations.

Bye-bye-honey-I-wish-you-were-dead-flat_CROP-1.jpg
Bye-for-now-bye-forever-flat_CROP.jpg
I-swear-I-knew-flat_CROP.jpg
What-have-I-done-flat_CROP.jpg
LOVELESS_HP_2_1440-1024x670.jpg
tumblr_ogfq32iedZ1tqhm2qo1_1280.jpg
 Creative Brand Direction Andy Rogers, Illustrations Marie Jacoty, Photography Theo Sion, Styled by Jodie Barnes.

Creative Brand Direction Andy Rogers, Illustrations Marie Jacoty, Photography Theo Sion, Styled by Jodie Barnes.